Last week at the Los Angeles Auto Show, the 2016 Ford Explorer debuted, to the delight of SUV fans the world over. This deluxe model will be priced around $50,000, making it the highest-priced Explorer model to date – with the high-end persona to match. The new Explorer comes in response to a demand for more upscale product, according to Ford Explorer brand manager Matt Zuehlk, who says, “There’s a market for more upscale SUVs, as 90 percent of today’s Explorer Sport buyers purchase the most expensive package available. That’s a strong signal customers are ready for Platinum.” Ford’s Explorer models used to be the most popular SUVs in the
Finally, a SEMA concept you can own! Typically, the Specialty Equipment Market Association (SEMA) Show is the place where the coolest vehicles go to show off their accessories and modifications. While it makes for entertaining news for auto buffs like us here at Gurley Motors, they are often models most of us will never get a chance to drive. That’s why Ford Racing’s King Cobra Mustang is so special: any owner of the 2015 Mustang GT can own the modified pony car by purchasing and installing the King Cobra parts package. The King Cobra package is composed of three separate packs: the “Drag Pack,” “Handling Pack,” and “Super Pack,” which
Ford has revealed the new EcoSport Storm Concept at the Sao Paulo Motor Show, and it’s heavy duty, to say the least. Roughly based off of the F-150 Raptor, the Storm showcases a Blue Storm body paint job, a grille that pays homage to the Raptor, black graphics, cladding made of plastic on the body, and 15-inch terrain-ready alloy wheels. With an aggressive look, the EcoSport is ready to show off its off-roading capabilities. Alongside the Storm is the EcoSport Beauty Concept crossover, which has a Copper Stardust metallic paint job, an all-black roof, LED fog lights, and 18-inch alloy wheels. The vehicle includes a handful of perks, like a
Ford makes the toughest cars and trucks on the road, sure, but it also wants to make the safest cars and trucks on the road. Innovative new Ford technology is going a long way to making that goal a reality. The innovative new Pre-Collision Assist with Pedestrian Detection aims to keep both drivers and pedestrians safer. The new safety technology, which warns drivers of upcoming collisions and even applies the brakes automatically if necessary, will first appear on the Mondeo, a Ford Europe vehicle. “This technology adds to the already impressive list of driver-assist technologies Ford customers benefit from today,” said Raj Nair, Ford group vice president, Global Product Development.